News

News

Water water everywhere

But our research shows we don’t always know when we can ask for it.

Water water everywhere, but our research shows we don’t always know when we can ask for it.
 
We all know drinking plenty of water, especially in warm weather or when we are on the go, is good for our bodies and minds. But our recent research, carried out by YouGov and in association with BRITA UK, shows that many of us don’t know our rights when it comes for asking for water when we are out of the house.
 
Nearly three-quarters of us say we would like more availability of free tap water. But many of us either aren’t aware of our rights, or are nervous to ask for it, when it comes to accessing tap water, so we could be missing out. 
 
Our study showed 71% of people are uncomfortable asking for free tap water, without also buying something else while 37% are still uncomfortable asking for it, even if they are also making a purchase. 
 
But knowing our water rights can help. In England, Scotland and Wales, these include …
 
Licensed premises (including bars, restaurants and theatres) have a legal duty to provide free drinking water on request – although they can charge you to use the glass it comes in.
Schools must provide drinking water for all pupils at all times.
And all UK employers must provide free drinking water for staff in the workplace at all times. 
There is no legal duties for unlicensed premises – places like cinemas, health clubs or tourist attractions – to provide free water, although some will choose to. 
 
We found three out of four of us don’t know these water rights, and only 11% of us normally get tap water from cafes or restaurants on the go. 
 
So know your rights – then you can decide how and where you want to get your water each day.  For more information about our survey, including our recommendations from the findings, you can read the report here.
 

11/05/2017

Awards season at Keep Britain Tidy

We are used to giving out awards ourselves but it is a real honour to be nominated for some too

At Keep Britain Tidy we give out a wide range of awards to some very deserving schools, spaces, groups and councils.But it is a real honour when we are nominated for awards for our work too. Here are the highlights of some awards we are presently in the running for... 
  • Also at the National Recycling Awards, our (Re)Love Our Stuff project in East London has been shortlisted in the Waste Prevention Award.  
  • Our Green Flag Award scheme has been shortlisted for the Awards Awards 2017 in the category "best judging panel and process for an award." 
  • Surrey County Council’s Food waste campaign (which our food waste intervention work was a large part of) has also been shortlisted for the Communications – Public/Third Sector award at the National Recycling Awards.

Good luck to all the teams, we'll be keeping our fingers crossed. And we aren't just getting nominated for awards, we are winning them too ...

  • Bin it for Good, the anti-litter project created by Keep Britain Tidy and The Wrigley Company, won an Excellence Award for Sustainability at the 2016-17 AIM Nudging for Good Awards at a star-studded ceremony in Brussels. Read the full story...
  • We also have two places in Resource magazine’s annual Hot 100 poll. Our Waste Services Manager, Dr. Anna Scott was number 21 in the poll and the Cheshire Waste Reduction Volunteers were at number 46.

30/03/2017

'Bin It for Good' wins Excellence Award

Anti-litter initiative takes AIM Nudging for Good Award

Bin it for Good, the anti-litter project created by Keep Britain Tidy and The Wrigley Company, won an Excellence Award for Sustainability at the 2016-17 AIM Nudging for Good Awards at a star-studded ceremony in Brussels last night.

The campaign was designed to change behaviour around littering by offering a reward that benefits the community rather than the individual. For three months, a town centre’s street bins are transformed into ‘charity collection tins’, featuring a new local charity each month.  The more litter that goes into the bins each month, and the less litter on the street, the greater a donation that the charity receives. Thus, by placing waste in the bin, local people could help their community in two ways: by improving the appearance of their local area and by donating to a local charity.

Bin it for Good has seen successful results in ten council areas so far. The pilot project reduced litter by an average of 42% at one site over three months. The next wave of projects showed how the nudge worked in different types of locations, delivering on average a 30% decrease in litter across three months. The third wave will report later this Spring with results already looking strong. A toolkit is now in development which will allow other areas to use the nudge in the future to decrease litter in their areas.

Allison Ogden-Newton, Chief Executive of Keep Britain Tidy, said: “Bin it for Good brings together Keep Britain Tidy’s expertise in understanding littering behaviour with Wrigley’s expertise in consumer behaviour. It’s bringing together those levels of understanding that has made Bin it for Good the success that it is.”

Alexandra West, Senior Manager, Corporate Affairs for The Wrigley Company, UK and Ireland, commented: “We are delighted by the success of this project and the fantastic recognition of our efforts from the judges. Behavioural scientists have previously found that rewards can be an effective way to influence people’s behaviour. By offering a reward that benefits the community rather than the individual, Bin it for Good reinforces the intrinsic values that often lead to more positive environmental and social behaviours in the long term.

“Bin it for Good is one of the many projects Wrigley supports in the UK to tackle litter and part of wider research we are undertaking on behavioural drivers around littering and how to influence them.”

AIM, the European Brands Association, created the awards to promote original “nudges for good” by brands.  The jury was chaired by Robert Madelin, former EU Commission Director-General and Adviser to the World Economic Forum Council on the Future of Behavioural Sciences.

 

21/03/2017

The Journal of Litter and Environmental Quality

Exciting new project, Journal of Litter, coming in the New Year. 

We are delighted to announce an exciting new project we have been working on over the past few months. Through our Centre for Social Innovation, we have been developing a new open-access, peer-reviewed journal focused on litter and local environmental quality issues with the intention that it will eventually be housed with a publisher.

 

 The Journal of Litter and Environmental Quality (JLEQ) is a bi-annual, open-access, peer-reviewed journal that will share and discuss research that has been carried out by academics, practitioners and wider stakeholders into litter and environmental quality.

 

The peer review panel includes University of Plymouth, University of East Anglia, University of Southampton, Newcastle University, Eunomia, CPRE and CleanupUK.The Journal will be available online and through a limited print run. The purpose is to highlight the latest research in this area, to stimulate further research and encourage the use of research to develop practical innovation on the ground.

 

 The first edition of the Journal will be published in the beginning of 2017. 

 

Want to know more? Journal of Litter Call for articles

07/11/2016

We welcome country’s first-ever Litter Strategy

In it the Government backs our Eco-Schools programme to educate the next generation


Government backs Eco-Schools programme to educate the next generation
 
We have welcomed the launch of the Government’s Litter Strategy for England, published today.
 
The Strategy identifies Eco-Schools, the world’s biggest environmental education programme, which is run by Keep Britain Tidy in England, as a key mechanism to educate children and young people about the impact of litter.
 
Eco-Schools has already received support from the Prime Minister who has visited two in her constituency since September last year.
 
Keep Britain Tidy Chief Executive Allison Ogden-Newton said: “Educating the next generation is vital if we are to win the war on litter. Our children and young people are the key to making littering a thing of the past.

“Learning about litter and its impacts, as part of their wider environmental education, must be a central pillar of the concerted effort needed to tackle the problem once and for all.”
 
Last month more than 300,000 people, including thousands of school children, took part in Keep Britain Tidy’s Great British Spring Clean, clearing more than half a million bags of rubbish from our streets, parks, beaches and countryside.
 
The Government has recognised the value of this initiative in the Strategy, not simply to remove litter from the environment but also to raise awareness that a growing number of people want to see an end to littering and are prepared to take action.
 
Allison said: “We are delighted that the Government has pledged its continued support and endorsement of the Great British Spring Clean and to use its influence to encourage participation and support from people and businesses.”

The Government’s decision to set up a working group to look at how economic measures could help reduce littering is also a positive step, given the success of the 5p charge on single-use carrier bags.
 
Keep Britain Tidy runs awards programmes, including the Blue Flag and Seaside Awards for beaches, the Green Flag Award for parks and the Keep Britain Tidy Award for public spaces and the Government identifies these as being central to creating litter-free environments in the Strategy and says it will encourage land managers to apply for these awards to ensure their efforts are recognised.
 
The charity also welcomes the Government’s pledge to introduce regulations that will allow local authorities to issue penalty charge notices to the registered keeper of a vehicle if litter is thrown from it, which will make it easier for local authorities to tackle the problem of roadside litter, which is difficult and costly to clear.
 
Keep Britain Tidy has been at the forefront of developing and testing innovations to tackle littering, some of which are identified in the Strategy, and we are delighted that the Government has pledged to set up a Litter Innovation Fund to support the development of affordable and scalable solutions that are proven to make a difference.
 
Allison added: “There is much to commend in this Strategy and we look forward to seeing some ambitious targets from the Government and effective monitoring to ensure that the Strategy makes the measurable difference we all want to see.

10/04/2017

Our AIM Nudging for Good Awards winning entry

Last week our charity bins project with Wrigley won the AIM Nudging for Good Awards,  see our winning video here.

Last week our charity bins project with Wrigley won the AIM Nudging for Good Awards, see our winning video here.

30/03/2017

Litter bins become charity collection tins

Bin it for good reaches new towns - reducing littering and raising funds for local charities.

Our new “Bin it for good” initiative, supported by The Wrigley Company, has now been completed in Sutton, Haringey, Nottingham and Kettering, raising over £2,700 for local charities.

Bin it for good encourages people to do the right thing and put their rubbish in the bin while at the same time making money for local charities. The project is a win-win... the more rubbish that goes in the bin and the less litter that is thrown on the ground, the more money is given to good causes.

As well as cutting the amount of litter on the ground, Bin it for good also changes people’s attitudes to litter and littering. As part of the pilot a survey revealed that 71% of people said the project made them want to put their litter in the bin.

The project, whose pilot saw an average reduction of 30% in dropped litter, is now going on in Selby (in North Yorkshire) and Winsford (in Cheshire).

Three local charities benefit for a month each. In Winsford the council have chosen Cotswold House, the Salvation Army and Winsford Sensation. In Selby, the project will be supporting two of their chairman's charities, Asthma UK and Macmillan Cancer Care. Selby District Council is asking their residents to nominate the charity who will benefit from the third month of donations. 

 

17/01/2017